Table of Contents

Part 1: Gen e Part 2: Defining a generation Part 3: The new economy Part 4: Power shifts Part 5: e working Part 6: Corporate life and death

About the Author

Stuart Crainer & Des Dearlove are the founder of Suntop Media, the media concepts, content and consulting company. Their work appears in newspapers and magazines throughout the world. They are authors of Gravy Training, the inside story of the world's top business schools, The Ultimate Book of Brands, Generation Entrepreneur, and MBA Planet. Stuart Crainer is author of Key Management Ideas; The Management Century; The Ultimate Business Library; and a number of other books. His work appears in the Financial Times, The Times and leading business magazines including Business Life, Across the Board, and Strategy & Business.