Reviews

"Know the Forces Changing Your Business...and How to Profit FROM Them "Microsoft uses the principles found in Value Migration, The Profit Zone, and now, Profit Patterns, to train our personnel in strategic business thinking. These concepts really generate radically different perspectives and increased creativity in planning for the future."--Bob Herbold, Executive Vice President and COO, Microsoft
"Profit Patterns crisply argues for a radically new approach to strategy. Start-ups and established players alike can harness these ideas to drive competitively superior performance."--Alex J. Mandl, Chairman and CEO, Teligent, Inc.
"Profit Patterns looks at the world of business with remarkable clarity. The authors help sort through the chaos of sensory overload and find patterns. They force you outside your comfort zone, but then take you into a structure of innovation. Profit Patterns can move you from complacency to curiosity, from discomfort to deliberation and purposeful action."--Daniel P. Burnham, President and CEO, Raytheon Company
"Here in the Wild West of the Internet, we will read Profit Patterns and remind ourselves . . . 'It's the customer, stupid!'"--Ted Leonsis, President and CEO, AOL Studios
"Once again, Adrian Slywotzky has struck gold. With Profit Patterns, he builds on his breakthrough thinking in Value Migration and The Profit Zone, which we have incorporated into our strategic planning process. Slywotzky has inspired us to take a fresh look at the way we do business, and has helped us sharpen our focus on delighting customers and creating value for Honeywell shareowners."--Michael R. Bonsignore, Chairman and CEO, Honeywell, Inc.
"Profit Patterns offersa powerful framework for making sense out of a complex and changing business landscape. I hope our managers read it and our competitors don't."--John W. Madigan, Chairman, President, and CEO, Tribune Company
"In consumer financial services, as in so many industries today, the sources of profit are shifting. Banks no longer compete exclusively with banks, as consumers view them as part of a portfolio of financing, cash management, and investing options. In this landscape, anticipating and capturing future sources of value are essential. The insights and examples in Profit Patterns will help management teams to see those opportunities and to make bold and decisive bets with both creativity and confidence."--Donald L. Boudreau, Vice Chairman, The Chase Manhattan Bank
"Success in today's marketplace requires not just anticipating change, but identifying patterns and strategies that move us ahead of change. Adrian Slywotzky and his Mercer colleagues provide an insightful look into that and other dynamics of profitability for the new millennium."--John Alden, Vice Chairman, UPS